Introducing Noranora;  Amsterdam’s fresh voice in design, founded by industrial designer Aaron van Bindsbergen (formerly Moooi and Fest). Born from a passion for both manufacturing and design, Noranora stands for sustainable, ethical production with a clear mission: to create timeless pieces that minimize environmental impact. Locally produced with eco-friendly materials, even shipping is optimized for efficiency.

Its debut piece, the "003" chair, reflects this ethos; simple yet expressive, comfortable yet elegant. Designed by Aaron and produced in Italy using cactus-based vegan leather and a steel frame, it merges high-quality craftsmanship with sustainable innovation. Noranora isn’t just a brand..it’s a blueprint for responsible design.

With Noranora, every design decision is intentional. From material selection to logistics, each step reflects a desire to challenge the norms of the industry and pave the way for a more thoughtful, transparent approach to design. The result is a brand that feels as honest as it is refined.